Case study ยท E-commerce
Planty.
Chef-made, plant-based meals from London. We make their social content and their ad creative, and run the Meta ads behind it.
Great food. An ad account losing money.
Planty had award-winning meals and a Meta account that was costing more than it brought in. The creative was not showing what makes the food different, and the tracking was missing most of the sales it should have seen.
What we do for them.
- Tracking that sees the salesWe fixed the tracking so Meta could finally see what was selling, and spend accordingly.
- Ad creative every monthVideo ads, statics and award campaigns, built around what makes the meals different.
- Social formatsIngredient comparisons, hands-only kitchen films and monthly roundups that stay on brand.
- Filmed in their kitchenWeekly shoots in London, from product films to the moments behind them.
Took the ad account from losing money to strong profit, with industry-leading return on ad spend.
The work.
What changed.
Let's talk
Let's make yours look unreal.
Thirty minutes on where your content is holding your brand back and what it would take to fix it. Not ready for a call? Send a message and we will come back to you the same day.
Prefer to meet in person? We host meetings at our office, Trent House at BusinessLodge Stoke, and we come to you across the UK.
